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 Summary of Qualifications
Work History Communications Consultant (2000-present) I produce websites and print collateral, create content, and provide strategic planning services to clients in a broad range of industries. My clients have included: ABB, Ask Jeeves, Charles Schwab, FoundValue, PennFuture, ProfitLine, Snapfish, Sports Medicine Associates, Westinghouse SURE, Yahoo! Local and Yahoo! Real Estate. Director of Research & Marketing, AuctionDrop (San Carlos, CA, 2003-2004) I managed a group that developed policies and best practices for this venture-backed eBay drop-off service. I personally led efforts to develop training materials, educate customers, create an online research library and build a company-wide knowledge base. I also worked closely with eBay, outside counsel and third parties to handle legal issues including counterfeiting and authentication, copyright/trademark infringement, and fraud. My marketing/design responsibilities included publishing AuctionDrop's monthly customer newsletter, maintaining the corporate website and intranet, project managing website redesigns, and producing print collateral (brochures, pricing sheets and educational materials). I worked closely with PR to develop and evolve company messaging, and ensure consistency across all communications with customers, analysts and the media. www.auctiondrop.com Creative Director, vivid studios (San Francisco, CA, 1997-2000) I delivered client presentations and provided creative direction on interactive projects for many high-profile clients of this pioneering design agency, including AltaVista, CNN, Gap, J. Walter Thompson, Kellogg's, PBS, Sony, and The Names Project/AIDS Memorial Quilt. I hired and mentored designers, developed internal training programs, and led efforts to define and evolve vivid's brand and design methodologies. I was also deeply involved in the firm's strategic marketing/PR efforts and served as the company spokesperson for many years. Information Designer/Writer, vivid studios (San Francisco, CA, 1993-1997) As one of vivid's earliest employees, I was very involved in the planning and design stages of many CD-ROM and web projects. My responsibilities included audience research, setting project requirements, conceptual modeling, site organization and design, prototyping, and usability testing. I also provided copywriting, editing, documentation and client training on many projects. Webmistress, vivid studios (San Francisco, CA, 1994-2000) In addition to my other duties at vivid I also developed the company's first corporate website in 1994. I updated the site regularly and shepherded it through two major redesigns. I continued to maintain the site until 2000, when vivid was acquired by another firm and both the vivid brand and website disappeared. www.vividstudios.org (memorial site; the actual site no longer exists) Marketing Coordinator, Z-Code Software (San Rafael, CA, 1993) I purchased media and produced magazine ads, product literature, and tradeshow exhibits for Z-Mail (email software). I also demonstrated software and answered questions at tradeshows. Production Assistant, Cantor Group (Pittsburgh, PA, 1989-1992) I designed marketing and sales collateral for small businesses and arts organizations. I also wrote articles, took photographs and designed layouts for a variety of employee newsletters and the monthly magazine of the Pittsburgh chapter American Institute of Architects (AIA). Teaching Experience From 1996 to 2003 I taught courses in web design, information architecture and usability testing at San Francisco State University and San Jose State University. I also gave writing and web design workshops at the University of Hawaii/Pacific New Media. Education B.A. in Professional Writing/Graphic Design Carnegie Mellon University, Pittsburgh, PA Additional studies in Japanese language and interior design Cañada College, Redwood City, CA International School of the Peninsula, Palo Alto, CA Talks & Workshops Since 1995, I've given dozens of presentations at conferences around the world, from MacWorld Tokyo to Ericsson's International Project Management Institute. My topics have included: client management, design methodologies, web design, information design, interaction design, navigation, using personas and scenarios as design tools, testing and usability, and writing for the web. Awards & Honors Judge, 2003 & 2004 Webby Awards (E-Commerce category) Judge, 2002 Communication Arts interactive design competition Winner, 2001 Webby Awards (for PBS Online website) Winner, 2001 AdMark ADDY award (for Edgewood Creek website) Judge, 2000 5k Award competition Finalist, 1998 Webby Awards (for FinAid website) Contact I'm currently located in Pittsburgh, PA and can be reached at 412.266.5192 or drue@drue.com. References available upon request. |
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